method  The PAOS Method

PAOS has been in the corporate identity consulting business since its inception more than forty years ago. Over time, we have developed a Japanese approach to CI that encompasses all aspects of design from color and shape to strategy.
We take pride in our status as the founder and pioneer of the Japanese CI industry.

The PAOS philosophy

PAOS principles

The PAOS brand and logo

The PAOS basic approach

Exploration and development: PAOS as a corporate laboratory

Intellectual and aesthetic services built on the notion of audience

The PAOS design paradigm

Six design axes:  meta-design strategies for companies

The PAOS business style

The management consultants with design up their sleeves

The basic structure of PAOS WORKS

PAOS' intellectual cache

PAOS' acquisitions and accomp



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